Salesforce

Customer Relationship Management: With a strong focus on Service & Support, Partner Relationship Management, Marketing, Content, Ideas and Analytics, SalesForce is able to offer one of the industry’s most effective CRM platforms which can be easily integrated into JIRA

Force.com Platform

Salesforce’s Platform-as-a-Service product is known as the Force.com Platform. The platform allows external developers to create add-on applications that integrate into the main Salesforce application and are hosted on salesforce.com's infrastructure.

AppExchange

With AppExchange, you can search a directory of applications built for Salesforce by third-party developers and then purchase and add to your Salesforce environment. There are over 800 applications available from over 450 ISVs.

Customization

With an easily customizable interface, you can tailor your CRM application’s tabs, as well as customize at the “platform” level but adding applications and plugins.

Web Services

In addition to the web interface, Salesforce offers a Web Services API that enables integration with other systems.